Since Darwin theorized the evolution of mankind, humans too are evolving and developing technology, not in million to billion years span as what Darwin in his theory recorded, but in an instant rapid growth especially in the 21st century. In this age where everything comes in a click of a button, even toothbrushes, the Internet is the main menu to it all. Since this year, it is all about “clicking”, computers are everywhere and the Internet access has indeed became a household commodity. Practically everyone who knows how to click knows what a Farmville is. With that, all types of information are accessible from the Net. Business wise, the business playground and the target market have considerably increase and competitively varied. Anyone can create a business account and furthermore enjoy the hassle free advertising. Streamlined operation is one of the biggest advantages the Internet has provided to business which already existed. This provides better and smoother transactions in their operations. Internet consumption and Internet production are obviously creating waves in business pie charts and statistics tables. In this era where The Theory of Evolution is no longer read in hard-bound books, but is accessible in a URL site, there is a new found flea-free but not spam-free market – that is the Internet.

Internet is indeed the most revolutionary invention of the fields of technology human has ever experience. This is the century which the bare tip of a finger has never been powerful and influential. With just one soft-touch click to go online, you can communicate any from anyone around the globe. What is only required is an Internet connection. The world is a finger tip away and you are a finger tip away from the world. Your morning coffee doesn’t necessarily need a newspaper, but a computer screen. You can also download your favorite music, programs and movies anytime. You can forget yourself waiting for the DJ to play your requested song. Another benefit the Internet has opened is the sharing your personal updates to your friends worldwide. You can upload and share your pictures, audios and videos in your personal networking sites and your friends will simply know what happened to you on that particular day. You can even tell the whole wide world that what you had for lunch was an overcooked french fries through blogging. But the main object here is how the Internet has made its way to business – buying and selling and how the businesses made this into a huge profitable wave.

If the last specie of Darwin’s Theory of Evolution is the homo sapien, then greatest offspring of the internet is “e-commerce” or electronic commerce. E – commerce is basically the online selling and buying in the Internet. To define, E- business is merely the exchange of information through the net within business or external companies while e-commerce is advertising, selling and buying a product online. For Example, a product is advertised online and if someone likes it, he can buy it online too.

This is now the birth of a cute baby homo sapien, the “e-market” or “electronic market”. E-market is not like a regular market -where goods are segregated in shelves and people take them, pay them as they leave. There is no physical world to e-market but a World Wide Web market that can only be seen, not felt. E-marketing is simply businesses informing the world that they offer a particular service or sell this certain product online. If someone wants to buy it or avail of the service, it is plainly called “e-purchasing”.